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isbn:
9781891136467
2022
364 pages
paperback
photos and illustrations

suggested list price: $95.00
price to college bookstores:
$76.00

 

 


Rhetoric in Civic Life
third edition

Catherine Helen Palczewski
University of Northern Iowa

Richard Ice
College of Saint Benedict | Saint John's University

John Fritch
University of Northern Iowa

Ryan McGeough
University of Northern Iowa

BRIEF CONTENTS

Preface 

Part I: Introduction 

1. Rhetoric as Civic Action

2. Rhetorical Resources and Constraints

Part II: Modes of Symbolic Action

3. Language

4. Visual Rhetoric

5. Argument

6. Narrative

Part III: Generators of Symbolic Action

7. Rhetors

8. Audiences

Part IV: Contexts for Symbolic Action

9. Rhetorical Situations

10. Publics and Counterpublics

Appendix

Appendix. Rhetorical Traditions and Democracy

Credits and Acknowledgments
Index
About the Authors

 

CONTENTS (detailed)

Preface

PART I: INTRODUCTION

1. Rhetoric as Civic Action

Defining Rhetoric

Rhetoric as Symbolic Action

Symbols

Symbolic Action

Functions of Symbolic Action

Identification

Constitutive Rhetoric

Constructing Social Reality

Civic Engagement

Rhetorical Agency

Political Friendship

2. Rhetorical Resources and Constraints

Rhetoric as Addressed

Persuasive Continuum

Culture

Public and Collective Memory

Power, Ideology, and Hegemony


Part II: MODES OF SYMBOLIC ACTION

3. Language

Language and the Construction of Social Reality

Semiotics

Linguistic Relativity

Language as Symbolic Action

Terministic Screens

Public Vocabulary

Discursive and Presentational Forms

Resignification

The Misuse of Language

Doublespeak

Truncated Passives

People, Places, and Topics of Silence

4. Visual Rhetoric

Presence and Absence

The Rise of Visual Culture

Analyzing Visual Rhetorics

Types of Visual Rhetoric

Photographs

Bodies

Monuments, Memorials, and Museums

Circulation

The Ethics of Looking

5. Argument

Defining Argument

Aristotle’s Enthymeme

Toulmin’s Model

Claim

Data

Warrant

Rebuttal 

Qualifier

Backing 

Using Toulmin to Analyze Arguments

Spheres of Argument

Defining the Spheres of Argument 

Using Spheres to Analyze Argument

Interaction among Spheres

The Necessity of Argument in the Public Sphere

The Stock Issues of Policy Debate

Significance

Solvency

Inherency 

Desirability

Threats to Democratic Deliberation and Debate

Confirmation Bias

Fake News and Alternative Facts

6. Narrative

Form and Function of Narratives

Forming Memory

Creating Culture and Community

Judging Narratives

Aesthetics 

Authorial Intent 

Empirical Truth 

Social Truth 


PART III: GENERATORS OF SYMBOLIC ACTION

7. Rhetors

Persona as Performance

Facets of Persona

Ethos 

Roles

Identity

Image 

Rhetor Analyzed 

Rhetors in a Postmodern World 

8. Audiences

Adapting Rhetoric to Audiences

Rhetoric as Addressed

Appealing to an Audience

Audience Agency

Adapting Audiences to Rhetoric 

Second Persona

Third Persona

Indirectly Addressed Audiences


PART IV: CONTEXTS FOR SYMBOLIC ACTION

9. Rhetorical Situations

Classical Understanding of the Rhetorical Situation

Rhetoric as Situational 

Exigence 

Constraints 

Fitting Response and Genre 

Analysis: The Challenger Explosion 

Situations as Rhetorical 

A Synergistic Understanding of Rhetoric and Situations 

Definition of the Situation 

Analysis: 9/11 Defined as an “Act of War” 

Analysis: 9/11 Redefined 

Analysis: 9/11 Redefined, Again 

Fitting Responses Reconsidered 

Cultural Variations and Historical Context 

Responses to Rhetorical Situations 

Rethinking the Rhetorical Situation in a Digital Age 

10. Publics and Counterpublics

The Public Sphere 

Strong and Weak Publics 

dentity Formation in Publics 

Publics and Counterpublics 

Counterpublics 

Publics, Counterpublics, and the Economy 

Relationships among Publics 

Publics in the Internet Age 

The Meaning of “Public” in the Internet Age 

Digital Participation and Access

Networked Publics 

The Panmediated Networked Public Screen 


APPENDIX

Appendix. Rhetorical Traditions and Democracy

The Emergence of Rhetoric in Classical Greece 

The Sophists: Exploring the Possibilities of Rhetoric 

Aspasia 

Plato: The Dangers of Rhetoric 

Isocrates and Rhetorical Education 

Aristotle’s Treatise On Rhetoric 

Contemporary Echoes of Sophistic and Platonic Debates 

Rhetoric and US Democracy

Credits and Acknowledgments
Index
About the Author

 

 

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